Partnership between Contentserv AG and SaleSphere GmbH

SaleSphere GmbH is expanding its strategic partner network through the cooperation with Contentserv AG. The Swiss company headquartered in Baar bridges the gap between IT and business with its innovative software solutions. Companies around the world are using Contentserv software solutions to deliver the highest levels of product communication every day, creating the optimal customer experience.

With its Enterprise Product Information Management (PIM) solution, Contentserv AG offers a central platform for the central management and access of all products and their related content or data. The central platform administers all relevant content for the tasks of product communication in a single place. These include e.g. Product information (product master data, technical attributes, texts, accessories), media assets (images, graphics, videos, documents, layout templates), text modules (marketing texts, slogans, PR articles), translations of all information and customer profile data. By maintaining all content on a single platform, companies with a large product range, many customer touchpoints and international markets can accelerate their processes and react flexibly to customer and market needs.

The right content, in the right place, at the right time

The cooperation will increase strategic mobility in both organizations. The combination of the Enterprise PIM solution with SaleSphere makes it possible to offer holistic digital and mobile sales solutions on just one device. Data and content about products and services are transmitted from the PIM system directly to the sales app. This provides sales and field staff with all relevant information (such as detailed views, data sheets, lists, graphics, etc.) clearly arranged by product category in the form of a multimedia product catalog. Thanks to intelligent search and filter functions, customer inquiries can be checked quickly and the Sales communication is more intuitive.

Clever integration thanks to elastic.io

SaleSphere always uses the latest data from the PIM system. If product data or information changes, the new data are automatically imported through the connection to the PIM system. Customers and prospects are thus always advised with the latest information in the customer dialog. All information required for a convincing sales pitch are finally available on a single medium, the Tablet PC – even offline. In addition to texts, tables, documents, multimedia content such as images, graphics, videos or 360 ° drawings can be integrated directly into the customer presentations, making products tangible and taking the customer experience to the next level. The integration of the PIM system into SaleSphere is carried out by the hybrid integration platform as a Service (iPaaS) elastic.io of the mVISE AG. By connecting with elastic.io, companies benefit from less time and costs, because complex in-house developments of program interfaces are not necessary.

We are proud to be considered in the Contentserv Marketplace and look forward to future joint projects in the field of digital transformation of sales processes.